Core Web Vitals & Performance Optimization
Core Web Vitals (LCP, CLS, INP) are official Google ranking factors. A fast website means happier visitors who stay longer and convert more often. I optimize your website for maximum speed – explained clearly and with measurable results.
Your Benefits at a Glance
- LCP (Largest Contentful Paint) Optimization
- CLS (Cumulative Layout Shift) Fixes
- INP (Interaction to Next Paint) Improvement
- Lighthouse Score Maximization
- Mobile Performance Boost
- Increase Conversion Rate through Speed
CDN & WAF: Faster Delivery Worldwide
What is a CDN? Imagine your website doesn't just have one server, but hundreds around the world. A CDN (Content Delivery Network) stores copies of your website on servers close to your visitors. The result: Instead of someone in Munich waiting for a server in the USA, they get content from a server in Frankfurt – lightning fast.
What is a WAF? A Web Application Firewall protects your website from hacker attacks and spam while not compromising speed. Security and performance go hand in hand here.
The benefit for you: Less server load means lower hosting costs. Through intelligent caching at the CDN edge, your server has to work less – that saves money and makes your website faster and more secure at the same time.
Fonts: GDPR-Compliant & Fast
Many websites load fonts from Google Fonts. The problem: This transfers your visitors' data to Google in the USA – a violation of GDPR that has already led to warnings and fines.
The solution: I switch your fonts to "self-hosted". This means fonts are loaded directly from your own server – no data transfer to third parties, full GDPR compliance.
Performance bonus: With the "font-display: swap" technique, visitors see text on your website immediately (initially in a fallback font) while the beautiful design font loads in the background. No more blank text areas that frustrate visitors – your content is immediately readable.
Compression: Smaller is Faster
Do you know this? Before sending a large file by email, you pack it into a ZIP file – suddenly it's much smaller and the transfer is faster. We use exactly the same principle for your website.
How it works: All texts, code and images of your website are compressed before being sent to your visitors' browser. The browser "unpacks" them automatically – your visitors don't notice anything except that everything loads faster.
The result: Up to 70% less data volume, significantly faster loading times, especially important for visitors with slow internet or limited mobile data. And: less traffic also means lower hosting costs for you.
Speed as Competitive Advantage
Studies show: Every additional second of loading time costs you up to 7% of your conversions. Slow websites are penalized by Google with worse rankings and quickly abandoned by visitors.
I analyze your website with professional tools (Lighthouse, SemRush, Screaming Frog, Pa11y, Chrome DevTools, real user data), identify the biggest bottlenecks and implement prioritized optimizations. You receive a clear before-and-after comparison with measurable improvements.