Core Web Vitals & Performance Optimization
Core Web Vitals (LCP, CLS, INP) are official Google ranking factors. A fast website means happier visitors who stay longer and convert more often. I optimize your website for maximum speed, explained clearly and with measurable results.
Your Benefits at a Glance
- LCP (Largest Contentful Paint) Optimization
- CLS (Cumulative Layout Shift) Fixes
- INP (Interaction to Next Paint) Improvement
- Lighthouse Score Maximization
- Mobile Performance Boost
- Increase Conversion Rate through Speed
CDN & WAF: Faster Delivery Worldwide
What is a CDN? Imagine your website doesn't just have one server, but hundreds around the world. A CDN (Content Delivery Network) stores copies of your website on servers close to your visitors. The result: Instead of someone in Munich waiting for a server in the USA, they get content from a server in Frankfurt, lightning fast.
What is a WAF? A Web Application Firewall protects your website from hacker attacks and spam while not compromising speed. Security and performance go hand in hand here.
The benefit for you: Less server load means lower hosting costs. Through intelligent caching at the CDN edge, your server has to work less, that saves money and makes your website faster and more secure at the same time.
Fonts: GDPR-Compliant & Fast
Many websites load fonts from Google Fonts. The problem: This transfers your visitors' data to Google in the USA, a violation of GDPR that has already led to warnings and fines.
The solution: I switch your fonts to "self-hosted". This means fonts are loaded directly from your own server, no data transfer to third parties, full GDPR compliance.
Performance bonus: With the "font-display: swap" technique, visitors see text on your website immediately (initially in a fallback font) while the beautiful design font loads in the background. No more blank text areas that frustrate visitors, your content is immediately readable.
Compression: Smaller is Faster
Do you know this? Before sending a large file by email, you pack it into a ZIP file, suddenly it's much smaller and the transfer is faster. We use exactly the same principle for your website.
How it works: All texts, code and images of your website are compressed before being sent to your visitors' browser. The browser "unpacks" them automatically, your visitors don't notice anything except that everything loads faster.
The result: Up to 70% less data volume, significantly faster loading times, especially important for visitors with slow internet or limited mobile data. And: less traffic also means lower hosting costs for you.
Speed as Competitive Advantage
Studies show: Every additional second of loading time costs you up to 7% of your conversions. Slow websites are penalized by Google with worse rankings and quickly abandoned by visitors.
I analyze your website with professional tools (Lighthouse, SemRush, Screaming Frog, Pa11y, Chrome DevTools, real user data), identify the biggest bottlenecks and implement prioritized optimizations. You receive a clear before-and-after comparison with measurable improvements.