What is the difference between SEO and GEO?

SEO (Search Engine Optimization) optimizes content for traditional search engines like Google. GEO (Generative Engine Optimization) is the future: here we optimize content so that it is cited by AI systems like ChatGPT, Perplexity or Google AI Overviews. Both strategies complement each other and are essential for long-term online success.

How long does it take to see SEO results?

SEO is a long-term strategy. Initial improvements can become visible after 3-6 months, significant results often appear after 6-12 months of continuous optimization. The speed depends on factors such as competition, current website condition and budget.

Why is E-E-A-T so important for modern SEO?

E-E-A-T stands for Experience, Expertise, Authority and Trust. Google uses this to evaluate the quality and trustworthiness of content. Especially for YMYL topics (Your Money, Your Life) like health or finance, E-E-A-T is crucial. We help build authentic authority.

What does professional SEO cost?

Costs vary greatly depending on scope and goals. A one-time SEO audit starts at €500. Ongoing support starts at €1,000/month. For an individual assessment, we offer a free initial consultation.

Do you work with SMBs or only with corporations?

We work with companies of all sizes - from local craftsmen to global pharmaceutical corporations. Our strategies are tailored individually to your goals, industry and budget.

What is Voice Search Optimization?

Voice Search Optimization prepares your content for voice assistants like Alexa, Siri or Google Assistant. We focus on natural language, FAQ structures and Featured Snippets - the answers that are read aloud by voice assistants.

Google Partner15+ Years Experience

AI Search, GEO & SEO Strategy for the search of tomorrow – directly from the Web & Search Lead of a pharmaceutical company.

As a Google Partner certified expert with more than 15 years of experience, I lead your website to measurable success!

Get in Touch About Me

Services

I offer my specialized services in web development and SEO with over 15 years of experience!

Web & Shop Development

We use WordPress or Drupal to create great and user-friendly websites & shops with an integrated CMS.

Search Engine Optimization (SEO)

Measures aimed at increasing the visibility of your website in organic (free) search through better rankings.

Technical / OnPage SEO

Optimization of website source code according to Google's Webmaster Guidelines so search engines better understand content.

International SEO

If your website should establish itself not only locally, some technical changes are necessary for global success.

Local SEO & Google Business

As a local business, it's important that your website is noticed by potential customers in the area.

SEO Audit

How do you compare to your competitors? An SEO analysis is the foundation of any website optimization and reveals potentials.

Website Relaunch

New domain, fresh design, new CMS? We help prevent confusing search engine bots and ranking loss after a relaunch.

SEO Consulting & Strategy

The right SEO strategy forms the foundation for long-term success of your website. – As SEO Lead of a pharmaceutical company, I can help.

Remove Google Entries

Unfair reviews, incorrect data, etc – I help you when you want to remove unjustly submitted comments from the search engine index.

n8n Workflow Automation

Automation of marketing and business processes with n8n. Connect your tools and save time through intelligent workflows.

MCP Server Set-Up

Connect AI agents like Claude, ChatGPT and Copilot to your internal tools, databases and workflows via the Model Context Protocol.

Programmatic SEO

Automated page creation at scale for maximum organic visibility for product catalogs and local landing pages.

Future-Proof

AI & GEO Services

The future of search is AI-powered. Prepare your content for ChatGPT, Perplexity and Google AI Overviews.

GEO - Generative Engine Optimization

Optimization for AI search engines like ChatGPT, Perplexity and Google AI Overviews. Get cited in AI-generated answers.

AI Answer Engine Optimization

Structured data and content strategies so your content is recognized by AI assistants as a trusted source.

AI Content Strategy

Strategic content creation for AI citations. Become the authoritative source for ChatGPT and Perplexity.

Perplexity & SearchGPT

Specialized optimization for AI search platforms like Perplexity, SearchGPT and You.com.

AI Agent Optimization

Get found by AI shopping agents and research assistants. Future-proof e-commerce strategy.

Brand SERP Management

Control over your brand presentation in search results and AI-generated answers.

Digital PR for AI Citations

Strategic PR measures for maximum visibility in AI systems and search results.

AI Chatbot SEO

Optimization of chatbots and conversational interfaces for maximum search visibility.

Voice Search Optimization

Optimization for voice search via Alexa, Siri and Google Assistant. Featured Snippets and FAQ markup for voice-first.

E-E-A-T Strategy

Experience, Expertise, Authority, Trust - the cornerstones of modern SEO. Building authority and trust signals.

Video SEO & YouTube

YouTube optimization, TikTok SEO and video rich snippets. Maximum visibility for your video content.

Core Web Vitals & Performance

LCP, CLS, INP - technical performance optimization for better rankings and user experience.

Open Source

Tools & Plugins

Our open source tools and plugins for WordPress, Drupal, and Node.js.

PDF Embed & SEO Optimize Plugin

WordPress & DrupalReact

Transform your PDFs into searchable, accessible, and SEO-friendly embedded content. Optimized for search engines, AI crawlers, and screen readers.

SEO Optimized
Accessible
AI-Ready

CacheWarmer Plugin

WordPress & DrupalNode.js

Automatically warm CDN edge caches, refresh social media previews on Facebook, LinkedIn & Twitter, and ping Google & Bing about new content.

CDN Warming
Social Previews
IndexNow

SearchForge Plugin

MarkdownVibe Coding

Unifies 8 data sources (GSC, Bing, GA4, Trends) into LLM-ready briefs with smart scoring to simplify Vibe Coding.

GSC & GA4
Smart Scoring
LLM Briefs

Success Stories

Measurable results for our clients - from startups to global corporations.

Pharmaceutical

Boehringer Ingelheim

+340%

Organic Traffic

Global SEO strategy for one of the world's largest pharmaceutical companies with focus on medical terminology and patient education.

Within 18 months

+340% organic traffic
Top 3 rankings for 50+ keywords
Featured Snippets for 12 core topics

Sports Equipment

Butterfly

+180%

Conversion Rate

Technical SEO and Core Web Vitals optimization for an international table tennis equipment manufacturer.

Within 12 months

+180% Conversion Rate
2.5M additional impressions
Load time under 2 seconds

Aviation Technology

AIP:Aero

50K

Monthly Visitors

Content strategy and link building for an innovative aviation technology startup specializing in digital AIP solutions.

From zero within 9 months

From 0 to 50,000 monthly visitors
Domain Authority of 45
Top 1 for niche keywords

Trust Us

Clients

Pharmaceutical companies, universities, city institutions, fast food and sports equipment manufacturers, to sponsoring NGOs.

Frequently Asked Questions

Answers to the most important questions about SEO and digital marketing.

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Free SEO Audit

Get a free analysis of your website with concrete recommendations. I'll show you where the potential for better rankings lies.

info@drossmedia.de

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